Colin Jasper was invited by BD Roundtable to speak about how law firms can justify their fees and how BD teams can help firms demonstrate value.

Colin provides insights on:

  • The General Counsel’s role in procurement
  • Pricing negotiation tactics
  • Being proactive in pricing
  • Costing versus pricing
  • $12,599 vs $12,500
  • Pricing across geographies
  • Getting clients to name their price
  • Dealing with discount requests

Keen to learn more? Positive Pricing offers a range of in-house workshops to improve your firm’s pricing confidence and competence so you can win more work at higher prices while improving client satisfaction.



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